During the critical 2023 General Elections in Turkey, voters were drowning in noise. The 'Political Promise Review Platform' needed to cut through the chaos with facts. We built a digital newsroom centered on impartiality and clarity. By transforming complex political pledges into digestible, shareable, and data-driven content, we empowered voters to make informed decisions in real-time.

The results were unprecedented. In just 3 months, we grew the community from 0 to over 180,000 followers—entirely organically. Reaching approximately 20 million people across Twitter and Instagram, we proved that in an era of polarization, objective truth—when designed well—can go viral.

• + Brand Identity